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Kx Marketing - Getting the most from your database
Date: 10th August 2010
Location: Kinetic Solutions Offices - Cranfield
Time:
Price:
£120.00 per person plus VAT including lunch
Notes: Recommended to all Kx Marketing/Events users, and ‘Super Users’ Training will be amongst other Kx Users who work within a Conference Centre or a University
This workshop is perfect for supporting proactive selling, learn how to utilise your current database to retain repeat business, and attract new events and looking at the importance of capturing data at enquiry stage.
Areas that will be covered in the training are:
- Managing and cleansing your existing database
- Merging and removing Companies and Contacts
- Using ‘Target groups’ for Companies and Contacts
- Mail shots and Campaigns and monitoring responses
- Graphical Analysis Reports
- Understanding and using ‘Prospects’ in Kx
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