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Marketing – Getting the most from your database

Date: 7th September 2010 Location: Kinetic Offices  Time: 9.30am - 4.30pm  Price: £120.00 per person plus VAT including lunch and refreshments 


Recommended to all Kx Marketing/Events users, and 'Super Users'

This workshop is perfect for supporting proactive selling, learn how to utilise your current database to retain repeat business, and attract new events and looking at the importance of capturing data at enquiry stage.

Areas that will be covered in the training are:

  • Managing and cleansing your existing database
  • Merging and removing Companies and Contacts
  • Using ‘Target groups’ for Companies and Contacts
  • Mail shots and Campaigns and monitoring responses
  • Graphical Analysis Reports
  • Understanding and using ‘Prospects’ in Kx
Training will be amongst other Kx Users who work within a Conference Centre or a University
Minimum number of 5 attendees required for the training to proceed*
Attendees must confirm, providing details of a purchase order. Please note that invoices for workshops are required to be paid in full prior to the commencement of the training. Cancellations are non refundable but may be transferrable.

*If the minimum number of attendees are not met, Kinetic Solution reserve the right to change/amend the date, giving at least 7 days notice to all attendees.

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